I made blazers because I wanted you to think LESS about what you were wearing.
It's a little counterintuitive for a clothing brand to make garments with the intention of getting you to focus less on clothing. But there's a reason we chose to focus on blazers above all workwear pieces. Blazers take away the decision making that often overwhelms us when getting dressed for work. As we think about how we will come across, how we will be perceived, getting dressed becomes a dreaded part of the morning routine. Suddenly you find yourself caring less and less about how you’re presenting yourself because just thinking about it makes you feel overwhelmed. Or the opposite, you find yourself constantly buying work clothes because you can’t figure out who you want to be at work, what persona to present.
My goal at PWR WMN is to make it easy. You are going to show up as yourself. The persona you are presenting is your own. And a PWR WMN blazer is just the thing to do that in as little steps as possible. Everything looks good put together with a blazer, and better yet, everyone looks better with a blazer on.
Suddenly, there’s no doubt in your mind about who you are, you’re a woman that will be heard because she is seen. You’re a woman who boldly states her thoughts. Who stands for what she believes in. A woman who is no longer afraid to be seen because the world needs to know what she has to say.
A PWR WMN blazer facilitates this expression for you while still looking professional. It checks it off your list so that your mental load is lessened. You don’t have to spend hours thinking about what to wear to work. Just wear a shirt, trousers, and a PWR WMN blazer and you’re done. And I hope it gives you so much confidence to wear PWR WMN, that the whole WORLD sees you.
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